News Release

2018

pdf downloading

July 12, 2018

[TVer] As for the use of April-June period user situation application, the number of the video reproduction of breakthrough May reaches a record high with 46,260,000 times by 13 million downloading in 2018

We will tell about the use of user situation of the April-June period in 2018 of commercial broadcasting formula TV portal "TVer" (tea bar) which five residence in Tokyo commercial broadcasting (Nippon Television, TV Asahi, TBS TV, TV TOKYO, Fuji TV) runs.


[topics of the April-June period]
・MAU of TVer reaches a record high with 6,090,000 (June)
・The number of the application downloading exceeds 13 million (June)
・Monthly video reproduction number reaches a record high with 46,260,000 times (May)
・Monthly mean reproduction number of the April-June period reaches a record high with 42,370,000 times, too
・53%, woman Teen layer 60% exceed cognitive percentage of TVer, and the class of F1 greatly extends to 58%
・We establish "2018 FIFA World Cup" special page (June)


[the general condition of catch-up service by nine commercial broadcasting]
As for the catch-up service by nine commercial broadcasting, MAU (※ 1) of March, 2018 recorded 10,820,000, but 12,340,000, mean MAU of the April-June period update 11,680,000 (118% of January-March period ratios) and record in June, 2018 and change smoothly.
In MAU (※ 2) of June, 2018, 6,090,000, mean MAU of the April-June period become 5,660,000 (123% of January-March period ratios) in TVer while it looks like it and push forward activation of catch-up market.

※1 company catch-up service and TVer of Nippon Television TV Asahi, TBS TV TV TOKYO, Fuji TV, Mainichi Broadcasting System, ASAHI BROADCASTING TV, Kansai Telecasting, Yomiuri TV, total MAU (Video Research investigation / preliminary figure) of other companies platform: 
※MAU (Video Research investigation / preliminary figure) of TVer simple substance in 2:2018 six a year mon 

[the general condition of TVer]
■The number of the application downloading exceeds 13 million
We broke through 13 million downloading in June, 2018. As a result of performing TV spot campaign and advertisement development in digital medium in April, and establishing "2018 FIFA World Cup special pages" again in June, and having carried out highlight video of all 64 games and LIVE delivery of part game, the number of the application downloading increased rapidly.

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■Monthly video reproduction number of May reaches a record high with 46,260,000 times
 Monthly video reproduction number (※ 3) of May, 2018 records 46,260,000 times of record high. Monthly mean reproduction number (※ 4) of the April-June period became 42,370,000 times and greatly extended with January-March period mean ratio 127%. Kansai TV increased in March, 2018, and the participation station increased in nine companies, and delivery of not only catch-up delivery of popular program of each station but also delivery original work and archive program was brisk, too, and the number of the reproduction increased.
※Total level of nine number of the reproduction / participation station of companies service that went by way of "TVer" 3 (Video Research investigation / preliminary figure)
※4 removes the number of the reproduction of LIVE, VOD by delivery of World Cup

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[investigation report]
■53%, woman Teen layer 60% exceed cognitive percentage of TVer, and the class of F1 greatly extends to 58%
As for the cognitive rate of "TVer" in 15-69-year-old men and women of the whole country, it was in 53.0% as of June, 2018, and 3.6 points increased from investigation in March, 2018 in the last time and exceeded 50% at the class of whole for the first time. Above all, the recognition of woman layer was high, and, as for the F1 layer, 6.4 points increased from investigation of March, and it was 60.2% at 58.0%, the class of woman Teen.
※June, 2018 "free streaming service and investigation about TVer" (MACROMILL)
Subjects of survey: 15-69 years old men and women of the whole country

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■"Image quality with many programs to want to see is pure", and TVer exceeds by 50%
 TVer compares with video sharing site, and, 50.8% where "there are many programs to want to see", "image quality is pure"; 52.6%,
"Reproduction is smooth," becomes 47.8% and greatly adds difference to result of video sharing site.
※June, 2018 "free streaming service and investigation about TVer" (the MACROMILL investigation)
Subjects of survey: 15-69 years old men and women, people who uses free program delivery service more than once a month of the whole country

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■"CM may flow because it is free" is 64.4% by official free program delivery service
 It was 64.4%, and 13.7 points was higher than 50.7% of video sharing site average, and, about CM that flowed by streaming service, as for "CM may flow because it was free", it was revealed that tolerance for CM of user was high by official free of charge program delivery service (※ 5) including TVer.
In addition, even if "CM drifted as it was program to want to see, we saw formally free program delivery service," but 55.7% "could see CM naturally," but turned out all higher than video sharing site average in 36.5%.
※It is formula free of charge program delivery service 5: TVer, NTV for free TADA! , TV Asahi catch-up, TBS FREE,
Net is TV Tokyo, FOD passing over for free, GYAO, too! nado 
※June, 2018 "free streaming service and investigation about TVer" (the MACROMILL investigation)

Subjects of survey: 15-69 years old men and women, people who uses free program delivery service more than once a month of the whole country

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■About commercial broadcasting formula TV portal "TVer" (tea bar)
"TVer" which started in October, 2015 is catch-up service that five residence in Tokyo commercial broadcasting (Nippon Television, TV Asahi, TBS TV, TV TOKYO, Fuji TV) runs. We cooperate in nine companies which included zaisakaminho four (Mainichi Broadcasting System, ASAHI BROADCASTING TV, Yomiuri TV, Kansai TV) and it is with advertisement and is delivering approximately 170 programs for PC smartphone (application), tablet (application) formally free now.

■About service of "TVer" (tea bar)  
・Complete free of charge! It is with unlimited after closedown of program for approximately seven days until next time broadcast!
There is no additional charge entirely.
・Reliable security! We deliver official program contents of commercial broadcasting TV station production.
・Convenient maile strike function that we can register favorite talent and program name with.
・It is equipped with program (ground wave, BS) which gave responses of the whole country.
◆Web site https://tver.jp/
◆Application downloading
App Store :https://itunes.apple.com/jp/app/id830340223?mt=8
GooglePlay: https://play.google.com/store/apps/details?id=jp.hamitv.hamiand1&hl=ja
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※iPhone, iTunes and App Store are trademarks of Apple Inc. registered in the United States and other countries.
※Listed company name and product name are registered trademark of the companies or trademarks.
※Communication costs or the provider price in case of connection become customer burden.



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